1. More involvement with getting kids and teenagers interested in the NHRA. Ink some new deals with Revell, put out an exciting line of NHRA kits, not just boring die-cast. I grew up in the 60’s/70’s, and still have wonderful memories of going to races with my dad, and building kits of the cars I watched. Snake & Prudhomme, Ramchargers, Blue Max, etc.
2. The NHRA is the most “diversity-enabled” form of racing on the planet, bar none. You have competitive grandpas racing twenty-somethings, and it doesn’t matter if you’re black, white, male, female… sell this appeal to the non-automotive, non-racing advertisers. Courtney Force sponsored by ProActive, or a John Force/Cialis car? Hell yes.
What do you guys think? Will the change at the top mean much? What can Clifford and team do to help the our sport grow?